2/20/2012 8:26 AM
1. Put your sales manager in the lobby
"We added a sales manager on duty in the lobby during main check-in period in the evening (6-8pm) and that converted a lot of new transient clients into loyal LNR guests. Cheers from China" - Otto Kurzendorfer, who has been GM of Holiday Inns and InterContinentals for IHG in China
2. Invite guests for drinks
"Hi, all, we have commenced a weekly "Cocktail" - short and sweet, where we invite 15-20 "non managed" (Best Flex etc) guests to the bar, to convert to LNR etc Works great. Christian Henkemeier, GM, InterContinental Warsaw, Poland
3. Put your chef in the lobby!
Or your F&B manager. "We have our Executive chef or F&B Manager in the lobby from 5 pm to drive business in our restaurant... and it works." Ciro Verrochi, GM, InterContinental, Rome, Italy
Where do these tips come from? The IHG Leaders Lounge, an in-house leadership development community for IHG-branded hotels that are owned or managed by IHG. The tips are shared here by The Leaders Lounge Coach, our guest blogger, to help other IHG-branded hotels improve their performance.
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